Six Flags Is Sabotaging Itself With Its New Strategy

Michael Beausoleil
7 min readMay 16

This decade has been a roller coaster for theme parks, but most of them seem to be rising back up. However, one company is on the decent: Six Flags.

At the end of 2022, Six Flags saw revenue fall 9% compared to 2021. Mind you, 2021 was still dealing with closures, capacity limitations, and mask mandates (which could impact sales of concessions). These regulations would gradually relax, but still, 2022 saw revenue fall.

Michael Beausoleil

User Analytics | Digital & Brand Marketing | Productivity … hoping to explore topics that interest me and find others with similar passions