Member-only story

J.Cole: The Artist Whose Silence Speaks Volumes

Michael Beausoleil
5 min readJun 23, 2019

--

Today’s culture has ingrained the need for attention into many young minds. We’re encouraged to have presences on all social media platforms under the idea that all attention is good attention. This especially holds true for those who are highly public and trying to grow their brands or businesses. Still, some resist this concept. At first this may seem counterintuitive, but it can often be for good reason. Maybe they’re bad at interviewing, maybe they don’t have the time, or maybe it’s part of their personality. When it comes to hip-hop, we’re starting to see more artist who stay away from the camera. J.Cole has taken this approach and has become one of the loudest voices by saying the least.

J.Cole is his video for Everybody Dies

As far as J.Cole goes, I’ve been paying attention for over eight years now. By the time his second album came around, I was a full fledged fan. I remember listening to “No Role Modelz” (debateably my favorite song of his) and listening to him refer to himself as a “B-List celebrity.” At the time, this didn’t make sense. He’s someone who consistently reaches to top of the Billboard Charts with his album, yet he wasn’t the same media presence as artists far less successful.

At first I attributed J. Cole’s lack of media presence as a lack of controversy. He really didn’t have any notable feuds, run-ins with the law, or relationships beyond working…

--

--

Michael Beausoleil
Michael Beausoleil

Written by Michael Beausoleil

User Analytics | Digital & Brand Marketing | Productivity … hoping to explore topics that interest me and find others with similar passions

No responses yet