Five Sales Strategies We’re Learning from Black Friday 2020

Michael Beausoleil
6 min readNov 17, 2020

If you’re looking for deals, Black Friday is the time to get them. Retailers know this is a time when they expect a lot of traffic and lines out the door. Except now, they don’t want physical traffic. Long lines are more of a hazard than a vanity metric, and retailers would rather get your business on a different platform.

2020 is going to make Black Friday a different event, and that’s a great thing. Very few people wanted to spend their Thanksgiving Day lining up for bargains, but that doesn’t mean bargain hunters can take the…

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Michael Beausoleil

User Analytics | Digital & Brand Marketing | Productivity … hoping to explore topics that interest me and find others with similar passions