Eight Reasons You’re Not An Influencer

The past decade has a seen a number of new job titles infiltrate the market. Perhaps the most desirable of them all: influencer. A recent article shows that over half of Millennials and Gen Z would become an influencer if given the opportunity, so there’s clearly some interest in the title.

Photo by Rachael Crowe on Unsplash

Nobody is hiring influencers, but people are paying them. To be an influencer you need to have a following. Typically, influencers are pretty niche and focus on a single category. Whether that be food, clothing, make-up, it doesn’t matter too much. That single category is the focus of their social media presence. This is only a piece of the battle for those trying to become an influencer. The other half is getting the people who will become your followers. When it comes to being an influencer, numbers matter, but perhaps not as much as some may think.

With an influx of young adults aspiring to be influencers, there are going to be a lot of people who are disappointed. Most people are not going to get the opportunity to influence others, and there are reasons why.

You’re Not Specialized Enough

I get it, your life isn’t centered around one hobby. If you want to be an influencer, it’s a good idea to center your social media around one hobby. Unless you have a massive following, brands are not…